According to the policies adopted by the Internet Corporation for Assigned Names and Numbers (ICANN), the contact information a domain is registered with must be correct and up to date at all times. Moreover, this info is openly visible on WHOIS lookup websites and while this may be OK for corporations, it may not be very convenient for individuals, because anyone can view their names and their personal postal and email addresses, all the more so in an age when identity fraud is not that infrequent. This is the reason why domain name registrars have launched a service that conceals the details of their clients without modifying them. The service is called Whois Privacy Protection. In case it’s active, people will view the details of the domain registrar, not those of the domain owner, if they make a WHOIS lookup. The Whois Privacy Protection service is supported by all generic top-level domain name extensions, but it is still not possible to hide your info with some country-code ones.